About Us

So Fetch was founded in 2010 by Jen Hsu and Jeremy Gellar, two Purdue graduates in Canine Behavioural Science. They felt that much of the dog training world was rooted in outdated methods with no basis in actual science. They started So Fetch to try and change this, and it has quickly become one of the most popular training businesses in the Lafayette area. Together, Jen, Jeremy, and their dedicated staff are working to bring dogs and their owners closer together.

Our Philosophy

We believe that every dog has the potential to be your best friend. Some dogs just need a little help. We use positive reinforcement only - no aversive punishments - to help your dog learn in a comfortable, rewarding way. Click below to learn more about positive reinforcement methods and how they can help your dog.

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Our Services

So Fetch offers free consultations with a trainer to determine the best fit for your dog. We offer private training, group classes, and "day school" programs for working pet parents. Dog walking services and home visits are also available to make sure your dog stays comfortable and entertained while you are away. Click below to learn more about our services.

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Our Staff

All staff members are dedicated animal lovers who firmly adhere to the positive reinforcement philosophy of dog training. Jen and Jason have degrees in Behavioral Science from Purdue, and all other trainers have multiple certifications in positive training methods. See below to learn more about the fantastic crew at So Fetch.

Jen Hsu

Jen has two border collies at home and loves to play soccer in her free time.

Jeremy Gellar

Jeremy enjoys hiking with his dog, Moose, and is training for his first marathon.

Anthony Gray

Trainer Anthony is an avid gardener and plays competitive ping pong.

Hannah Miller

Admin assistance Hannah has two cats and often fosters kittens for the Humane Society.

"JD" Applegate

Group Class leader JD is a volunteer fire fighter and paramedic who adores his wife and their two yorkies, Kiko and Flea.

Corey Angel

New trainer Corey is a fierce ultimate frisbee player and loves going camping.